Lambton students work alongside Detroit Tigers and Red Wings [Video]

Students in Sports and Recreation Management at Lambton College have been given the opportunity to work alongside the Detroit Tigers and Detroit Red Winds through their Fundraising and Sport Sponsorship course.

Through the program, students did Fundamental Sales Training with both organizations.

When training with the Tigers, students went to Detroit’s Comerica Park, getting hands-on experience in game day operations and learned more about the organization’s business operations.

From there, students were asked to use sale tactics to sell single-game tickets in the regular season.

“The Detroit Tigers are ecstatic to be working with the talented Sports and Recreation Management students at Lambton College for another year of our ticket sales partnership,” said Aaron Ryley, director of group sales for the Tigers.

He said the students sold more than 1,200 tickets for the 2023 to 2024 season.

“Lambton’s emphasis on experiential learning has resulted in a lot of talented students …