The Winnipeg Jets have started the 2024-25 season undefeated on the ice and have seen a bump in season ticket buyers off of it.
After a five-year slump, True North Sports and Entertainment (TNSE) said it has seen an increase in its season ticket base this year.
“We’re seeing positive trends upward, which is very encouraging,” said Norva Riddell, the sales and revenue vice president with TNSE.
The ticket base rose to around 10,000 season ticket equivalents, which includes full-season, half-season, quarter-season and smaller multi-game packages.
The total increase is about 500 ticket sales compared to last year.
“We’ve flattened out the curve that was a downward curve.”
When the pandemic hit, sales plummeted. Complaints over concession quality, safety concerns and high costs also kept people away from Canada Life Centre.
“We’re doing our very best to listen to the feedback that we’ve received from customers,” said Riddell. “There’s been …