Cyclists give out gift cards to those in need [Video]

A group of cyclists spent Saturday morning pedalling through Downtown Windsor, delivering holiday cheer to those in need.

Brian Belanger founded the Santa Claus Ride 11 years ago, which provides goods to those experiencing homelessness as a means of giving back to the community.

Over the years, participants have delivered bike apparel or canned goods, but now Belanger said as they cruise the roads, they hand out gift cards.

“When you give that small donation of a $5 gift card for a coffee or a $10 subway meal card to those that are living in a box, coming out of the garbage cans for food and stuff like that … There’s a lot going on that I don’t normally see,” Belanger told CTV News following the 11th annual ride.

“So, one day out of my life, I touch base with those that are less fortunate than me.”

Starting at the …