Campaign aims to stop youth from leaving province and Stay with B.C. [Video]

The Business Council of British Columbia is launching a new campaign just before Christmas to keep young, talented people in the province.

The Stay with B.C. campaign, a counterpart to Alberta’s Alberta is Calling campaign, highlights the critical role a strong economy plays in addressing affordability challenges in the province.

A report from Statistics Canada earlier this year said almost 70,000 people left the province in 2023.

More than half of those people went to Alberta.

The Business Council of British Columbia said rising costs, limited job opportunities, and strained public services are driving this trend.

The council said that living in B.C. shouldn’t be so hard and a strong economy will go a long way in making sure the province is more affordable and young, talented people want to stay.

“Many have heard the Alberta is Calling ads and laughed them off, but the reality is other provinces are calling, and people are answering,” …