Of hockey and tourism head counts: What P.E.I. gains from that controversial NHL promotional deal [Video]

• 14 hours ago
• News
• Duration 7:06

Corryn Clemence, the head of the Tourism Industry Association of P.E.I., joins Louise Martin of CBC News: Compass to talk about the NHL tourism destination deal the province signed. ‘We’re always punching above our weight’ when it comes to competing with bigger-budget destinations for the attention of possible visitors, she points out. Her bottom line? Prince Edward Island needs this kind of partnership to stand out from the crowd.