Amid U.S. trade war, local sales are looking UP for one B.C. farmer – BC [Video]

Three months ago, the uncertainty of Donald Trump’s U.S. tariffs was a source of frustration for B.C. farmer Bahram Rashti.

But now, things are looking… UP.

Rashti is the CEO and co-founder of UP Vertical Farms, based in Pitt Meadows.

“We feel overwhelmed with the support from everybody, so that’s a great feeling to have,” he told Global News.

In early February, Rashti told Global News it has been a challenge to get their products onto B.C. shelves, even though they are a B.C.-based company.

But since then, Rashti said, consumers have used their purchasing power to help bring his products into stores in a bid to ‘Buy Local.’

“By reaching out to all the retailers saying, ‘We want to have more local options’, that made a huge difference and shifted the actual market dynamics,” he said.

“We’re getting way more demand that we can actually supply to certain businesses as well.”