As sports betting addiction takes hold in Brazil, the government moves to crack down [Video]

By Mauricio Savarese And Lucas Dumphreys The Associated Press

SAO PAULO (AP) — “King” doesn’t disclose his real name. Even clients of his Sao Paulo newsstand have to call him by his moniker. The Brazilian online sports gambling addict lowered his profile after a loan shark threatened to put bullets in his head if he didn’t pay up.

Broke and embarrassed, King sought treatment and support earlier this year.