Strengthening Bryton Marine Group’s position in the aluminium boat market
, /PRNewswire/ – BRP Inc. (TSX: DOO) (NASDAQ: DOOO) and Bryton Marine Group today announced that they have entered into a definitive agreement whereby Bryton Marine Group, a family owned company with operations in Washington State and British Columbia, will be acquiring Alumacraft assets in St. Peter, Minnesota. This transaction comes on the heels of BRP’s decision to sell its Marine businesses to double down on its core Powersports activities, enhancing its position for long-term success. It also underlines Bryton Marine Group’s purpose to enrich local and maritime communities for future generations with market focused products.
“I am proud of the strong foundation we have built over the years for this iconic brand, and happy to have found the right buyer for Alumacraft. The family-owned Bryton Marine Group has been in business for decades and we believe that their core values and culture …