Christmas Hope campaign kicks off in Lethbridge – Lethbridge [Video]

Several charitable organizations in Lethbridge, Alta., have banded together to help those who most need it this holiday season.

The Christmas Hope campaign includes multiple agencies, including both city food banks, the Salvation Army and more.

This year, however, sees more stress on these organizations than ever before as demand is increasing due to the high cost of living.

“This year, we are planning to serve over 10,000 individuals,” said Danielle McIntyre, executive director of the Interfaith Food Bank. “3,500 children, 6,500 adults and I would not be surprised if our numbers are low this year. I know, at our food bank last month, we did close to Christmas numbers in October, which is kind of scary.”

This fear centres around the price of toys, food and other gifts, which is drawing more people to seek charity support. As a result, Blaine Hyggen, the mayor of Lethbridge, is asking residents to help in any way …