Many of those leaving the Remark store in west London didn’t hesitate to drop a few dollars into one of the Salvation Army’s familiar kettles.
The key is making sure people get that opportunity, and Salvation Army London Executive Director Nancy Kerr said that’s proving to be a challenge this year, “Our kettle shifts are about 40 per cent empty. If we can get them filled, we will reach our goal.”
Kerr said in most years, at least 70 per cent of kettle shifts are filled.
The kettle campaign primarily goes to support the Salvation Army Christmas Assistance Program.
The London campaign is at about 50 per cent of the $650,000 goal.
Nationwide, the Canada Post strike has also impacted fundraising efforts.
Rotarians Toni O’Connor and Shayne Mann volunteer with the Kettle Campaign on Dec. 13, 2024. (Gerry Dewan/CTV News London)
Kerr said the challenges come at a time when …