Newfoundland and Labrador’s return on investment for sponsoring a professional English soccer team was not quite as rosy as previously claimed.
In September, Liberal Immigration Minister Sarah Stoodley told The Canadian Press that a government website whose address was emblazoned on the jerseys of Barrow AFC saw a boost in traffic after the English side played a match against top-tier titans Chelsea FC.
She said the HomeAwaits.ca site, which offers information about moving to Newfoundland and Labrador, typically received between 50,000 and 55,0000 visitors per day and that jumped by about 1,200 after Barrow hit the pitch against Chelsea on Sept. 24.
However, after recent questioning from the Shoreline News, a community newspaper, the province has corrected the figures.
The department said this week that the figure of roughly 50,000 actually represented the total …