The country’s first Hard Rock Hotel opened at 100 Kellogg Lane in London, Ont., on Wednesday. Hard Rock Hotel London General Manager Brendon Ainscow talked about what people can expect and how they’re part of a growing offering of entertainment in a former industrial area of the city.
A new Hard Rock Hotel opened its doors in London’s Old East Village (OEV) district on Wednesday, and the community says it’s hopeful the new addition will help revitalize their neighbourhood that’s been struggling in recent years.
The hotel is located in an old cereal factory at 100 Kellogg Lane, which is now part of a large entertainment complex that also houses the new London Children’s Museum, The Factory indoor play park, along with shops and eateries. It’s minutes away from the Western Fair District and downtown.
However, the neighbourhood has dealt with years of ongoing construction projects, crime, open drug use …