If you thought the magic of Taylor Swift brought a boost to B.C.’s economy, you would be right.
Last week, Swift brought her billion-dollar Eras Tour to a close in Vancouver, and now payment processing firm Moneris has released data indicating downtown Vancouver saw a 154 per cent increase in spending levels during the run of shows .
The Moneris data compares spending from Dec. 6 to Dec. 8, 2024, against Nov. 29 to Dec. 1, 2024. It reports spending during Swift’s shows rose to levels close to those during the 2010 Vancouver Winter Olympics.
Clothing stores saw a 923 per cent increase in sales while sales of cosmetics rose 529 per cent. Variety stores saw a 178 per cent increase in sales volumes.
Foreign spending overall was up 97 per cent, with U.S. visitors contributing 83 per cent of the total. Hotels saw a 145 per cent increase in spending by visitors from outside Canada.
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