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Tea Biz News and Insight – June 24, 2022 [Video]

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New Brunswick News

Tea Biz News and Insight – June 24, 2022

HEAR THE HEADLINES – Tea Retailers Brace for Recession | Kenya Tea Prices Rebound | Pakistan Asks Citizens to Cut Back on Tea 

| GUEST – Tracy Bell, co-founder of Millennia Tea in New Brunswick, Canada

| FEATURE INTRO – Millennia Tea in New Brunswick, Canada, sells raw tea leaves as food. The leaves are washed, chopped, frozen, and sold by major grocers to be brewed as fresh green tea or formed into cubes to be blended in smoothies.

Farm to Freezer – Millennia Tea co-founder Tracy Bell explains that “instead of picking the leaves and then withering them and processing them in a number of ways, like your conventional dried teas, we work with farmers to pick those same organic tea leaves, and then we wash them and we treat them like frozen fruit, just like frozen blueberries and strawberries. We believe that tea is food, and we want to give consumers the opportunity to enjoy it in its most real, raw, and naturally powerful format.”

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