If you’re taking a flight or attending a conference, chances are you’ll get meat on your tray unless you request a vegetarian meal. Photos of meaty steaks and burgers feature prominently on menus and flyers. Even daycares and hospitals typically serve meat-heavy menus.
Public health recommendations such as Canada Food’s Guide and research show that a diet rich in plants and low in red meat is healthier for people’s bodies, increases life expectancy and is more sustainable.
Yet meat is the default on most menus in North America — something those who create, serve and consume the food may not even realize, says a group that’s trying to flip the script and make it easier for people to choose healthier options.
“Making plant-based the default and giving people the choice to opt in to meat – that preserves freedom of choice, but it normalizes plant-based options for everyone,” said Katie Cantrell, co-founder and CEO of Greener by Default.